Welcome Email 2: How to use your services
Tell them what you're about
What's your claim to fame? How do you use the Internet to market your services? And what do you guarantee about your products and/or services? Guess what--your readers need to know this. Over and over again. Reiterate the value that you can provide to them and how you plan on keep them engaged. Establish loyalty and trust. Prove your worth to the customer by adhering to any request they give you. Remember, the customer is always right!